The Power of Rebranding Your Apps

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As app developers and business people in general, one of the biggest challenge we face is to make sure our products stay relevant. It is one thing to create an out-of-the-world awesometastic product, it is a different thing to get people to buy the product. I’ve seen countless Apps on the iTunes and Google Play Store that were just fucking – aahhhhh – well designed and well developed, but there they were just sitting there in the App Store Wasteland, generating little to none revenue for the poor App Developer. I can say this with confidence because I been on the receiving end of having my apps relegated to the wastelands.

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